Definition of SEO SEO (Search Engine Optimization) is a process that consist various instructions, tactics or activities to gain high amount of visits on a website/webpage to achieve the best position in online search Rankings in Search Engine Result Pages (SERPs) including various search engines like Google, Bing and Yahoo etc. SEO consists various activities to affecting the visibility of a webpage/website in Search Engines when a search performed by the keywords/phrases relevant to a particular website/webpage. Types of SEO There are two types of SEO strategies are followed by SearchEngine Optimizers to promote a website in Search Engines. It is White Hat SEO and Black Hat SEO strategies that follow various activities, tactics to optimize a website/webpage in search engines. Both strategies have their own good and bad aspects of SEO. What is White Hat SEO Definition White Hat SEO has various activities that is designed to prevent spam away from Search Engin
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