Matt Cutts
Roars against Guest Blogging Calls Guest Blogging is Dead for Link Building
Purpose
Before two-three years, Guest
Blogging is count as a good way to sharing High Quality Content on High
Quality Websites that helps to create high
quality backlinks for a particular website. And this will also improves the
page rank, domain authority and page authority of a website.
Means we will put good efforts that is appreciated by Google
for creating high quality content
and we will gain attention too from our relevant visitors, but from past 1-2
years Guest Blogging creates lots of
link spam because Guest Bloggers are
putting a lot of links by using anchor tag on a keyword this will increase
keyword stuffing and link spam or else low quality content in search engines.
And now, some of popular guest blogging websites approves the low quality content or guest
blog on their website instantly without checking the quality of content to make
money.
So now Google wants to provide most accurate and unique
answer for every search query, and now Google target Guest Blogging to avoid spam:
Matt Cutts
recently updated his personal blog and sharing the information that Guest Blogging is Dead for at least link building or SEO purposes.
His words are: Okay, I’m calling it: if you’re using guest
blogging as a way to gain links in 2014, you should probably stop. Why? Because
over time it’s become a more and more spammy practice, and if you’re doing a
lot of guest blogging then you’re hanging out with really bad company.
Matt also sharing an example or describe it in brief that
how Guest Blogging violates Google’s
quality guidelines or else it is dead for
at least link building tactic.
His words are: So stick a fork in it: guest blogging is
done; it’s just gotten too spammy. In general I wouldn’t recommend accepting a
guest blog post unless you are willing to vouch for someone personally or know
them well. Likewise, I wouldn’t recommend relying on guest posting, guest
blogging sites, or guest blogging SEO as a link building strategy.
Conclusion:
-
Clearly now Google wants High Quality Content to makes their results par better so Google
still penalize or down the Guest Blogs
having low quality content/links on
their blog or website. So make sure that you are using high quality and unique
content that is able to describe your topic more gently and has informative for
your readers/visitors or also you must create high quality backlinks for your website to avoid low quality links which will boost your
page rank, domain authority and page authority to makes you trustworthy for
your readers or visitors.
There is still a place for High Quality Guest Blogs because there are some benefits of sharing
Guest Blogs because guest blogs can
increase your exposure, branding, community, increased people reach etc. Whether,
it is not good or dead for SEO Search EngineOptimization in terms of building links for your website. But it is Good to make your website or author viral.
Anish Tiwari is a Search
Engine Optimizer/Blogger Expert, Geek loves to know and read about seo, smo and other it trends and also
loves to provide mobile review, laptops,
computers and other IT peripherals.
Contact or mail
him for help, suggestion or recommendation etc.
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